What P2:3 Did For Big Dam Waterpark

Under the visionary leadership of Johnny Blevins and the strategic expertise of P2:3
Consulting, Big Dam Waterpark in Texarkana, Arkansas, is undergoing a transformative
revitalization and rebranding. This project marks a significant milestone, showcasing P2:3’s
commitment to leveraging Arkansas’s rich natural heritage, echoing the state’s slogan, “The
Natural State.”

The rebranding to Big Dam Waterpark, inspired by the iconic Big Dam Bridge in Little
Rock, symbolizes a new era for the facility. P2:3 Consulting is meticulously crafting a theme
that harmonizes with the natural beauty of Arkansas, ensuring that the park serves as a
vibrant reflection of the region’s scenic landscapes and outdoor spirit.

This initiative exemplifies P2:3 Consulting’s servant leadership approach, combining
their proven track record in successful renovations with their marketing acumen to breathe
new life into the waterpark. By focusing on nature-themed attractions and amenities, P2:3
is not only revitalizing the space but also enhancing the overall guest experience, aligning
with contemporary expectations for leisure and recreation.

The Big Dam Waterpark project stands as a testament to P2:3’s ability to transform
and reinvigorate existing entertainment venues. Through this ambitious turnaround,
Johnny Blevins and his team are setting a benchmark for excellence in the waterpark
industry, demonstrating how strategic planning, innovative theming, and a deep
understanding of market dynamics can lead to remarkable success.

As Big Dam Waterpark prepares to welcome visitors to its rejuvenated attractions, it is
poised to become a premier destination that celebrates the essence of Arkansas’s natural
beauty, offering an unforgettable experience that resonates with families and
adventure-seekers alike.